Anderson and Low: I really love the edginess of this work, it really makes you feel sorry for these Chinese gymnasts who have been training all their lives to be top gymnasts. This whole project was to advertise and document what it is like to be a Chinese gymnasts in China. I love the action… Continue reading Contemporary awareness 4
Widex is one of the biggest hearing aid manufacturers in the world, these hearing aids to me have given me my life back after I lost a great deal of my hearing, I don’t think I would try another hearing aid because they are so good. The only criticism is that all their… Continue reading Implicit and explicit
References: Doctor who magazine from December 2013 (The enemy of the world special edition) The RPS Journal from March 2016 (Rankin’s best shots edition)
Alamy is one of the UK’s top picture agency who sell images to big companies and newspapers, they have over 10,000 different buyers. The quality of the images are exceptional so you need to be at your best to get a chance to get your work seen. There are all sorts of images available on… Continue reading Get your work seen
The picture in this exercise (unfortunately I cannot find a copy of it anywhere to show you) is an interesting image. The message is supposed to be the dangers of drinking alcohol while pregnant but however I did struggle to work out that the glass has alcohol in it. The signifier is a woman holding… Continue reading Making the message clear
I would say that the football picture would make a great bus shelter advertisement as its full of emotion and it would mean a lot to the people around Colchester as this is their team. References: http://www.sportsfeelgoodstories.com/sport-quotes/sports-team-slogans/tennis-team-slogans/ http://beyondvisual.co.uk/blog/copywriting/greatest-slogans http://www.adslogans.co.uk/site/pages/home/hall-of-fame.php
I think that HEAD’s target audience has changed over the years in some way because they are targeting to the children who may watch or play tennis today to get them interested in playing by using the top players in today’s tennis. But I do think that they would have used similar aspects before with… Continue reading Target an audience part B
